fbpx

Lancia Not Dead As Sales Increase

Much has been made about the demise of Lancia since the announcement that the carmaker was withdrawing from Europe, becoming only  available in its homeland of Italy. However allowing the brand to concentrate on home sales seems to have worked not just in FCA’s favour but also in Lancia’s.

It might not be the Lancia that car enthusiast’s love but the small Ypsilon has just recorded more than 6000 Lancia’s were sold on the Italian market in December, seeing an increase on yearly sales by the end of 2018 of 55.4% compared to that at the end of 2017. It would seem any talk of the brand being killed off are pretty premature.

Lancia with it’s Ypsilon model seems to be set to live on, with FCA CEO Mike Manley and his team set to outline the investment plans for FCA’s factories in Poland, Serbia and Turkey, it is being reported that the current Ypsilon will get a thorough update with the companies latest Firefly engine. Much liked the loved Fiat Panda, itself set for a new model in the next 18 months, a hybrid version of the Lancia Ypsilon is also set to join the production run. With talks of a new Lancia Ypsilon, likely to share the platform with the next generation Fiat 500 and Panda, a new Lancia city car could be here within 2 years.

User Login

Reset password or Register

Join

Contact us

Be part of Enzari

Sign up to our newsletter and receive your free copy of the “A brief history of Italian cars”